“A purely cinematic
method that borders
on the profound”
- TIM HAYES / LITTLE WHITE LIES
“Turns any page on
the internet into a
serene tabla rasa”
- KATHERINE SCHWAB / FAST COMPANY
“Simple but brilliant."
- JAMES CARTWRIGHT / IT'S NICE THAT
“It is often said that we are living in a visual culture, that we have moved beyond the Gutenberg galaxy of printed text. 'Words' is an attempt to redress the balance,
to return to the pleasure
of the text and to the
time-honoured tradition
of literary criticism.”
- MICHAEL GIBBS
“Disgusting short film Feeder – shot entirely from inside the
dark confines of
a hungry mouth – serves up a buffet of disgusting imagery.
A cinematic creation.”
- LEWIS WALLACE / WIRED.COM
SIDELINE COLLECTIVE
SIDELINE
​
COLLECTIVE
“Nothing in the News
offers us the fantasy of just one day where there’s no news … they are an invitation to think about what news is, what counts as news, and what we want from our news. Do we want truth,
or do we want answers?”
- SUKAYNA POWELL / ELEPHANT MAGAZINE
“Words and One Page Magazine are genre specific critiques that use humour and visual analysis respectively to highlight the underlying banalities of much mainstream content.”
- JEREMY LESLIE / MAG CULTURE
“They subvert the intended message making often amusing but sometimes serious points about anything from overcrowding to Tube etiquette.”
- ANDY DANGERFIELD / BBC NEWS
“A bit of divine
inspiration”
- LESLIE KATZ / C-NET
“One continuous take,
filmed on Super 16.
NOT for the faint hearted”
- ANTVILLE
Philosophy (orig)
We are a small creative collective whose sole objective is to make things that challenge culture. Things that come out of nowhere and cut through all the noise. Things that people talk about. Things that people remember.
We are outsiders - artists and designers, programmers and writers, doers and makers - standing on the sideline of a $579 billion advertising industry, looking in. From here we have a unique point of view on how things are, and how they could be. We use creativity to solve problems, to educate and inform, to question and provoke. We are disruptors, motivated by creative opportunity and output. We make bespoke one-off projects for ourselves and others, working with whatever media and technology best suits the idea. We do a little bit of everything, but everything we do, we do really well. We take our time. We experiment. We craft.
If you like our work, and are curious to know what kind of project we could make for you or your brand, drop us a line and say hello at joseph@sidelinecollective.com